ask yourself this...
Knowing the trends is huge. What worked last year or quarter may be completely invalid now. Especially when dealing with an ever-changing culture and business climate.
6 Questions we ask all Sales & Marketing Executives
2. Do you have a strategy in place for business growth for the next 6, 12, or 18+ months to achieve revenue as well as your P&L goals?
3. Are projects being completed by the appropriate person? Or are you wasting resources having your higher paid executives on projects below their pay grade because you lack bandwidth?
5. If your budget is tight, are you investing in the most cost-effective resources available (direct marketing, advertising, social media, etc..)?
6. Are you attracting the high-end opportunities and relationships where they are building trust and approaching you?